We’ve all seen auto popup surveys appear as we’re browsing a website or using a new app—but have you ever given much thought to how they work, why companies deploy them, or how they could benefit your visitors, prospects, or customers?
In this article, we’ll run through the crucial information you need to know to get popup surveys working for your business. Our experience has shown that auto popup surveys drive 150% more user responses, compared to feedback buttons that users need to click to before sharing their thoughts with you. This makes auto popup surveys a valuable source of user insights because it takes seconds to interact with them and they seamlessly blend into user experience.
We’ll explore the main use cases for these types of surveys, we’ll look at tactics for deploying and targeting them in the most effective way, and we’ll make an honest assessment of the pros and cons.
Plus, you can check out some best-practice examples of auto popup surveys being used in real-world scenarios—and learn how you can quickly design and launch your own.