The user feedback & bug reporting blog

Build products that users ❤️ love through visual feedback!

12 Types of Bias in Customer Surveys and 12 Smart Ways to Minimize Them

The best way to improve customer retention and foster brand loyalty is to ask your customers about ways in which you can serve them better. At the same time, it’s important that you collect accurate customer insights and feedback, as misleading data could lead to wasting valuable time and money. 

Today we’ll dive into one of the major causes of misleading data – customer survey bias. There are two main types of customer survey bias you should be aware of so that you don’t fall into the trap of basing major business decisions on skewed survey results:

Read more “12 Types of Bias in Customer Surveys and 12 Smart Ways to Minimize Them”

31 Website Feedback Tools Overview, Comparison and Best Practices

Website feedback tools continue to grow in popularity as digital marketing grows and the internet becomes the backbone of a company’s identity. All digital marketing efforts lead back to the company website. Every dollar spent focuses on website conversions.

So if so much emphasis is placed on websites, shouldn’t you know what your customers think of your website? Getting customer insights is what website feedback tools do. From understanding how consumers’ perceptions change about you over time to learning about glitches or missing features from your website, feedback tools are invaluable in today’s marketplace.

But then comes the overwhelm. Upon researching feedback and survey tools, you likely get bombarded with hundreds of options. And figuring out which one fits your company’s needs can be a serious challenge. We’ll help answer your many questions, compare and contrast most of the website feedback tools on the market, and arm you with the information you need to make a purchasing decision. Read more “31 Website Feedback Tools Overview, Comparison and Best Practices”


How to Effectively Get Valuable Customer Feedback From Your Website’s Users [Updated w/ 2021’s Best Practices]

Getting feedback from your users can make or break your business. However nothing valuable comes by easy these days, so collecting customer feedback can be a daunting task if you don’t know where to start or what you’re doing.

There are several methods to get your hands on this precious info depending on what situation you’re in. Since user feedback is what we do all day at Appzi, let’s discuss all the best practices and tools of the trade we know – all organized and broken down in one place, so you can evaluate what would work best for you.

Continue reading about how to collect user feedback, the best feedback tools out there, methods and let’s get to work!

Read more “How to Effectively Get Valuable Customer Feedback From Your Website’s Users [Updated w/ 2021’s Best Practices]”


12 Best Customer Journey Mapping Tools for Growing Teams in 2021

One of the best ways to enhance your customer service is by seeing things the way your customers do, which you can easily do with a tool like Appzi.

Getting their perspective helps you understand what they want and need. Having a clear vision of how they view your products and services gives you an idea of how to improve and help them better.

However, unless you’ve been in their shoes, you will never get a glimpse of the way they perceive your business.

Read more “12 Best Customer Journey Mapping Tools for Growing Teams in 2021”