3 Feature Survey Templates for SaaS Product Managers

Improving product value is an ongoing process for every SaaS company — usually through new feature launches. The more valuable and relevant features that are designed, developed and shipped by the team, the more successful a product is.

For a new feature to be successful it has to check all three boxes of the feature/product checklist:

  • Be continuously used by the users – feature retention
  • Have a scalable way of driving adoption – feature adoption
  • Improve retention, engagement, and/or monetization for the core product.

A combination of data analytics and user research forms the basis of an effective product development process. This is where feature surveys come in handy — they let you understand customer preferences at scale with minimum resources. 

In this article, we’ll cover the importance of feature surveys and showcase three simple feature survey templates that you can use before and after launching your next product feature, in order to accurately gauge user interest and satisfaction.

Why are feature surveys valuable for SaaS businesses?

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13 Best Customer Journey Mapping Tools for Growing Teams in 2022

One of the best ways to enhance your customer service is by seeing things the way your customers do, which you can easily do with a tool like Appzi.

Getting their perspective helps you understand what they want and need. Having a clear vision of how they view your products and services gives you an idea of how to improve and help them better.

However, unless you’ve been in their shoes, you will never get a glimpse of the way they perceive your business.

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5 Feature Prioritization Tools That Will Help You Take Informed Decisions

Innovation leaders and experts argue about Tesla being a disruptor. But whether or not they prove to be a real disruptor, one thing is for sure — the company is seeing a lot of success.

Part of the reason?

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The Product Manager’s Guide to Product Innovation Cycle

As COVID-19 continues to change the economic landscape, the need for digital transformation has become more rapid than ever. Technological advancements have become a standard, and companies have to innovate for survival.

However, just before they can do this successfully, product managers in the software space must learn more about the product innovation cycle. If you’re the product manager yourself, where exactly do you start, and what examples can you study to make innovation easier?

In this article, let us discuss:

  • three types of product innovation approaches
  • the six steps of product innovation cycle
  • the most famous innovations in the software world.
Continue reading “The Product Manager’s Guide to Product Innovation Cycle”

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