Author: Anna

Home, Blog / How to Effectively Get Valuable Customer Feedback From Your Website’s Users [Updated w/ 2022’s Best Practices]

How to Effectively Get Valuable Customer Feedback From Your Website’s Users [Updated w/ 2022’s Best Practices]

Anna

Getting feedback from your users can make or break your business. However nothing valuable comes by easy these days, so collecting customer feedback can be a daunting task if you don’t know where to start or what you’re doing.

There are several methods to get your hands on this precious info depending on what situation you’re in. Since user feedback is what we do all day at Appzi, let’s discuss all the best practices and tools of the trade we know – all organized and broken down in one place, so you can evaluate what would work best for you.

Continue reading about how to collect user feedback, the best feedback tools out there, methods and let’s get to work!

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Home, Blog / Applying user feedback to delivering relevant content on a documentation website

Applying user feedback to delivering relevant content on a documentation website

Anna

Cloudera helps innovative organizations across all industries tackle transformational use cases and real-time insights from an ever-increasing amount of data to drive value and competitive differentiation.

The company offers a range of innovative big data platforms to enterprise-level organizations around the world. Every platform comes with detailed documentation on how to configure, manage, and successfully use the platform.

Challenges

The content development team at Cloudera was tasked with: 

  • Finding a feedback collection tool that’s easy to install and customize
  • Giving internal and external documentation website visitors a way to communicate with the content development team right within the website
  • Identifying a way to continuously improve the user experience of the documentation website
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Home, Blog / Leveraging user insights to improve the donation process and prioritize new feature requests

Leveraging user insights to improve the donation process and prioritize new feature requests

Anna

Every.org is a technology platform that connects people and nonprofits through a simple and social giving experience. It’s designed to make charitable giving easy and joyful. Thousands of people across the U.S. choose Every.org because:

  • It’s easy to use — One can manage all their giving in one place, get one tax receipt at the end of the year, and never forget about a recurring donation.
  • It’s privacy-first & secure  — One doesn’t have to share their contact information with a nonprofit to support them. All donation transactions are secured through Stripe and Plaid which are industry leaders in online payments processing.
  • It helps nonprofits reach more people — People are more likely to support nonprofits that other people donate to. When one makes a donation on Every.org and shares their activity with the community, they’re effectively supporting nonprofits twice with the ripple effect of giving.

Challenges

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Home, Blog / 12 Types of Bias in Customer Surveys and 12 Smart Ways to Minimize Them

12 Types of Bias in Customer Surveys and 12 Smart Ways to Minimize Them

Anna

The best way to improve customer retention and foster brand loyalty is to ask your customers about ways in which you can serve them better. At the same time, it’s important that you collect accurate customer insights and feedback, as misleading data could lead to wasting valuable time and money. 

Today we’ll dive into one of the major causes of misleading data – customer survey bias. There are two main types of customer survey bias you should be aware of so that you don’t fall into the trap of basing major business decisions on skewed survey results:

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Home, Blog / 31 Website Feedback Tools Overview, Comparison and Best Practices

31 Website Feedback Tools Overview, Comparison and Best Practices

Anna

Website feedback tools continue to grow in popularity as digital marketing grows and the internet becomes the backbone of a company’s identity. All digital marketing efforts lead back to the company website. Every dollar spent focuses on website conversions.

So if so much emphasis is placed on websites, shouldn’t you know what your customers think of your website? Getting customer insights is what website feedback tools do. From understanding how consumers’ perceptions change about you over time to learning about glitches or missing features from your website, feedback tools are invaluable in today’s marketplace.

But then comes the overwhelm. Upon researching feedback and survey tools, you likely get bombarded with hundreds of options. And figuring out which one fits your company’s needs can be a serious challenge. We’ll help answer your many questions, compare and contrast most of the website feedback tools on the market, and arm you with the information you need to make a purchasing decision.

Continue reading “31 Website Feedback Tools Overview, Comparison and Best Practices”