10 Questions About NPS® Answered (and a free Calculator for you)

The Net Promoter Score® (NPS) is a popular way to measure customer loyalty and satisfaction, but tracking it might get tricky. You can put yourself in a great position to succeed with your next NPS program by finding the answers to these 10 questions beforehand.

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5 User Onboarding Survey Templates that Will Help You Build Seamless Digital Experiences

User onboarding helps ease users into a new product—showcasing how a product works and demonstrating its value. It’s what creates a user’s first impression of your product—and your brand—so it has to be impeccable. 

Thanks to the seamless onboarding experiences delivered by Facebook, Netflix, Instagram, Amazon and Google, user expectations are high— which means smaller companies have to be on par with these standards of usability. Research has shown that users become less and less forgiving when it comes to clunky product interactions. 

One study showed that 49% of users would switch to a competitor due to a poor user experience—whereas back in 2017 only 32% of users would do so. Remarkably, only 17% of consumers experiencing a problem with a digital service are likely to contact the service provider for help in the first instance. This means that 4 in 5 customers will experience problems with digital services without notifying you, and giving you a chance to put things right. 

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How User Feedback Surveys Can Improve Your Technical Documentation

If you’re part of a technical content development team, you’ll probably recognize this problem.

You work relentlessly on your help center, self-service, and documentation content—making sure that the content is relevant, accurate, up-to-date, and matches the way your users interact with your product. The content you produce is a vital part of the customer journey, however, more often than not, you don’t interact directly with customers.

That means you rely on customer success teams to get feedback on the content you produce. As a result, you have to deal with:

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Applying user feedback to delivering relevant content on a documentation website

Cloudera helps innovative organizations across all industries tackle transformational use cases and real-time insights from an ever-increasing amount of data to drive value and competitive differentiation.

The company offers a range of innovative big data platforms to enterprise-level organizations around the world. Every platform comes with detailed documentation on how to configure, manage, and successfully use the platform.

Challenges

The content development team at Cloudera was tasked with: 

  • Finding a feedback collection tool that’s easy to install and customize
  • Giving internal and external documentation website visitors a way to communicate with the content development team right within the website
  • Identifying a way to continuously improve the user experience of the documentation website
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3 Ways to Embed a Feedback Form on Your Website Faster Than Ever

You can’t fix a problem you aren’t aware of. The best way to capture insights and experiences from your customers is through a feedback form on your website. New technology makes it easier than ever to embed feedback forms on your website to make customer feedback collection simple, fast and seamless.

According to Forbes, collecting customer feedback is important for knowing what customers like and dislike, making the customer feel important and improving your business.

The key to collecting customer feedback is making your company available to accept a customer’s thoughts.

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